Chanel Fall 2014

Leave it to Karl for the biggest spectacle of the fashion season. For a man who never dabbles in the banal, obsessed with the modern, and love of pop culture, the Kaiser erected his very own mega shopping mart for Chanel this season. Highly anticipated and always outdoing himself, for his fall collection there were aisles brimming with Chanel-branded pasta (carbs!), soda, meats (a very cleverly packaged “Jambon Cambon”) cleaning products, home goods, and even a Chanel broom and doormat.

Watch the 2 minute video below, in English, and weigh in on Chanel’s extravagant grocery store theme.